Convert Traffic into Sales

All the search engine marketing efforts and paid promotions can prove pointless if your website visitors leave without turning into paying customers.

Conversion optimization experts from Ocular can help you in getting a conversion on your website which can be anything depending on the nature of your website.

For an

a) Ecommerce site – a sale is a conversion
b) For a software site – a trial download is
c) For an industrial manufacturer – filling up of the contact form is
d) For a blog site – sign up can act as a conversion

Whatever your goal is, we can help you achieve more of it. Our conversion optimization experts know that changing one factor may or may not lead to the desired effect and thus like any other marketing message, your website also needs constant analysis and conversion optimization so as to "close the deal".

Why Conversion Optimization?

If we assume that your website brings in 1000 visitors per month and at a 1% conversion rate, 10 of them contact you or buy from you. With our conversion expertise, it is not uncommon to see a 200 to 300% increase in the conversion rate which means that with the same traffic stream, it is possible to convert 30 to 40 visitors into "contact form inquires". So while our SEO process is directed at increasing the overall traffic levels to your website, the conversion optimization team makes sure that this traffic converts well into inquires/sales or any other conversion landmark that you have for your website.

How we help you convert more visitors into paying customer?

Our conversion optimization team works closely with your company and also with our SEO, web analytics and copywriting teams at different stages.

• We start with a review of the traffic sources, external sites and keywords in order to determine the traffic channels.
• We also analyze the content that shows first (whether it is the home page or an internal page) for these traffic streams.
• We analyze the usability and navigation with a focus on call to action and copywriting.
• We focus on visitor behavior and overall conversion metrics, bounce rates and work towards improving the customer experience at all the touch points on your website.

Get in touch with our conversion optimization experts today and get more sales.